(O1): To be competent in information management and be able to discuss it critically.

(O2): Understand and apply the specific processes of developing a strategy for social change.

(O3): Demonstrate ability to understand, interpret and analyze technical data in Communication in the Public Interest.

(O4): Be able to transform technical information into understandable information for various publics and specific audiences.

(O5): Be competent in argumentation techniques.

(O6): Be able to write and present argumentative texts.

(O7): Be able to design a communication campaign.