Subject

Advertising Communication Basics

4th SEMESTER / COURSE: AUDIOVISUAL AND MULTIMEDIA / OPTIONAL

The objectives of this discipline is to give a extended vision of Advertising, namely:
• Advertising and the economical and social environment;
• Products and brand identity;
• Sells promotion and advertising;
• The media and the ads.

 

RESPONSIBLE TEACHER:

João Barros

TEACHER(S):

João Barros