Subject

Brand Video Content

1st SEMESTER / COURSE: BRANDING AND CONTENT MARKETING / OPTIONAL

The digital landscape offers new opportunities for brands and organizations (corporate and non-corporate) to communicate with their target public through audio-visual narratives, from the traditional advertising to other forms of audio-visual communication. This course focuses on the processes of constructing and deconstructing those speeches, putting into practice their conception and production.

 

RESPONSIBLE TEACHER:

Ricardo Real Nogueira

TEACHER(S):

Ricardo Real Nogueira